Johannesburg, South Africa – The Toyota Free State Cheetahs will grace the field once again in the upcoming Currie Cup, kicking off on 10 March 2023. As one of the most competitive teams in the tournament, the Cheetahs will be looking to make their mark and compete for the coveted trophy. It looks like it’s going to be a promising season ahead with all-out rugby action.
This season, Toyota South Africa Motors (TSAM) is excited to bring Toyota Cheetahs fans even closer to the team and players, by offering exclusive content and behind-the-scenes access to the Bloemfontein outfit. Fans can look forward to unique opportunities to engage with the players, coaches, and management team, gaining deeper insights into the team’s preparation and performance on and off the field.
The Toyota Cheetahs are known for their signature style of rugby, which is fast, dynamic, and innovative, complementing the values that TSAM upholds. As the South African market leader, TSAM is proud to have this long-standing association with the Toyota Cheetahs and their exciting brand of rugby.
“Toyota is delighted to continue our partnership with the Toyota Cheetahs for another season of the Currie Cup Tournament. We cannot wait to see the team showcase their legendary toughness and reliability we’ve come to know and love” – Glenn Crompton, Vice President of Marketing, Toyota South Africa Motors.
The mighty rugby franchise expressed their appreciation for the partnership with Toyota South Africa, with the CEO of the Free State Cheetahs (Pty) Ltd Ross van Reenen adding: “We are thrilled to have Toyota’s continued support, as their values align with our style of rugby. Their commitment to excellence and reliability is evident in their vehicles, and we strive to embody these values in our team and on the field.”
The Toyota Cheetahs will be battling it out this season with the Airlink Pumas (defending champions), Vodacom Bulls, Windhoek Draught Griquas, Cell C Sharks, DHL Western Province, Fidelity ADT Lions, Novavit Griffons. As the kick-off to the season approaches, TSAM wishes the Toyota Cheetahs all the best in their pursuit of greatness on the field.